Privacy Policy
Last updated: April 20, 2026
Introduction
AppealAI ("we," "us," or "our") operates the AppealAI website and service. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered insurance appeal letter generation service.
By using AppealAI, you consent to the data practices described in this policy. If you do not agree, please do not use the service.
Information We Collect
We collect the following types of information:
- Personal information: First name and email address, provided when you generate an appeal letter or create an account.
- Insurance and medical information: Denial details, insurance plan information, and medical situation details you provide through the appeal form. This information is used solely to generate your appeal letter.
- Payment information: Billing details are processed by our third-party payment processor (Paddle). We do not store your credit card number on our servers.
- Usage data: Browser type, pages visited, time spent on pages, and other analytics data collected automatically via cookies and similar technologies.
How We Use Your Information
We use the information we collect to:
- Generate personalized insurance appeal letters based on your inputs
- Process payments and manage subscriptions
- Send transactional emails (e.g., your generated letter, payment receipts)
- Improve the quality and accuracy of our AI-generated content
- Monitor and analyze usage trends to improve the service
- Comply with legal obligations
Third-Party Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following limited circumstances:
- Service providers: We share data with third-party providers who help us operate the service, including our AI model provider (for letter generation), payment processor (Paddle), and email delivery service.
- Legal requirements: We may disclose information if required by law, court order, or governmental request.
- Business transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction.
Data Retention
We retain your personal information and generated appeal letters for as long as your account is active or as needed to provide the service. Anonymous users' form data is processed in real-time and not stored beyond the session. We retain payment records as required by applicable financial regulations.
Data Security
We implement industry-standard security measures to protect your information, including encryption in transit (TLS/SSL) and at rest. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
Your Rights
Depending on your jurisdiction, you may have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data ("right to be forgotten")
- Object to or restrict certain processing activities
- Request a portable copy of your data
- Withdraw consent at any time (where processing is based on consent)
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
Cookies
We use cookies and similar tracking technologies to analyze traffic and improve your experience. You can control cookie settings through your browser preferences. Disabling cookies may limit certain features of the service.
Children's Privacy
AppealAI is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected data from a child under 18, we will delete that information promptly.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page with a revised "Last updated" date. Your continued use of the service after changes constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us at [email protected].